Business messages are a form of direct and personalized communication between companies and their customers, which...This can be done through messaging apps such as WhatsApp, Messenger, Telegram, and many others. These types of channels offer several advantages for marketing professionals, who are increasingly confident in their potential.Check out the advantages:
Reach: It allows companies to reach many users who already... They use messaging apps in their daily lives.According to data from Statista, in 2023, the number of users of messaging apps worldwide was approximately 2.7 billion, and this number is projected to reach 3.1 billion in 2024.
Engagement: It allows companies to create a closer and more lasting relationship with their customers by sending Relevant content, personalized offers, reminders, confirmations, satisfaction surveys, and much more. Furthermore, business messaging allows customers to respond to messages, interact with chatbots, and request human assistance, increasing engagement and loyalty.
Conversion: They can be used to boost sales and conversions by making the purchase and payment process easier for customers. Through business messaging, Companies can send product catalogs, shopping carts, payment links, discount coupons, and other resources that encourage customers to complete their purchases.
Analysis: It allows companies to track and analyze the performance of their marketing campaigns. through indicators such as open rate, response rate, click-through rate, conversion rate, return on investment, and others.This data can be used to optimize marketing strategies and improve results.
With business messaging, it is possible Boost your marketing and generate greater customer satisfaction. To take advantage of this opportunity, learn about Chatbots & AI + ChatGPT from Matrix Go. – A tool that combines intelligent chatbots and automatic text generation to create fast, individualized, and highly customizable business messages.
THE Chatbots & AI It's the platform that allows you to communicate with more. speed and assertiveness...while simultaneously creating extraordinary new experiences through conversation. Contact us via WhatsApp: 0800 604 5555 and join Matrix Go!
