How to generate more sign-ups and conversations using WhatsApp Business
The current digital marketing landscape is increasingly challenging, with information overload and growing concerns about data privacy. However, business messaging platforms, such as WhatsApp, still present unique opportunities for brands to establish more direct and meaningful connections with their target audience. Unlike other […]
4 ways to use WhatsApp to achieve business goals
O WhatsApp, com mais de 2 bilhões de usuários ativos mensais, é o principal canal de comunicação digital no Brasil, utilizado por 99% dos usuários de smartphones. Empresas podem se destacar e se aproximar dos clientes aproveitando o potencial do WhatsApp Business. Esta versão corporativa oferece atendimento profissional, personalizado e eficiente, utilizando recursos como chatbots […]
The presence of AI in Matrix Brazil's solutions and technologies.
Artificial Intelligence (AI) is driving technology in general to advance at an accelerated pace, and Matrix do Brasil meets this expectation by creating innovative solutions and technologies that anticipate the future. Matrix stands out in the digital communication and intelligent customer service market because it uses AI as the basis for its solutions and […]
Artificial Intelligence offers suggested responses for your team to better serve you
O atendimento ao cliente é um fator determinante para o êxito de qualquer negócio. Um serviço de qualidade não só garante a lealdade dos clientes, mas também estimula indicações, aumenta vendas e melhora a credibilidade da marca. Por outro lado, um serviço insatisfatório pode espantar clientes, gerar insatisfação, diminuir as vendas e prejudicar a imagem […]
Increase your brand's reach potential through personalized service.
O atendimento ao cliente é um dos fatores mais importantes para o sucesso de qualquer negócio. Um bom atendimento pode fidelizar os clientes, gerar indicações, aumentar as vendas e melhorar a reputação da marca. Por outro lado, um atendimento ruim afasta clientes, gera reclamações, reduz vendas e prejudica a imagem da marca. Mas o que […]
How can an omnichannel strategy transform the future of retail?
The retail sector is constantly transforming, especially with technological advancements and changes in consumer behavior. One trend that is gaining increasing relevance is the omnichannel strategy, which consists of offering an integrated and consistent shopping experience across all contact channels with […]
Explore the potential of customer service channels.
Canais de atendimento são a porta de entrada para o relacionamento com os clientes. Afinal, é por meio dele que a empresa se comunica e interage com o seu público, esclarece dúvidas, resolve problemas, oferece soluções, fideliza clientes e gera vendas. Por isso, é essencial que o atendimento seja feito de forma eficiente, ágil, personalizada […]
WhatsApp Flows: What is it and how to use it?
Innovations never stop! Recently, during Meta Conversations 2023, Meta revealed the revolutionary WhatsApp Flows, a feature designed to enhance interactions between people and businesses on WhatsApp Business. This new feature promises to transform the consumer experience, generating a significant impact on the market. WhatsApp Flows is a feature of the WhatsApp application […]
Metrics for Chatbots: Which rates to track and why?
Chatbots are conversational solutions that facilitate and streamline relationships, marketing, and sales for various companies, offering a fast and personalized user experience. However, for chatbots to be truly effective and efficient, it's necessary to monitor their performance and continuously verify their results. To do this, there are several indicators […]
Exploring the new features in OMINI: boosting Instagram and HSMs
Matrix OMINI has introduced several innovations for companies, enabling them to improve customer interaction through Instagram and HSMs (Highly Structured Messages). These are powerful tools for communicating and automating processes efficiently. Let's learn more about these solutions and how they can boost your digital presence. SEE ALSO: […]