MATRIX GO in the MEDIA
Original Article in: Mobile Time: https://www.mobiletime.com.br/artigos/04/12/2025/ia-agentica-o-modelo-que-amplia-a-integracao-entre-robos-e-humanos/
Article written by Nicola Sanchez
One IBGE study points out that The use of artificial intelligence by medium and large-sized Brazilian companies grew by 163% in two years.In 2022, approximately 1,600 companies used AI tools, a number that jumped to 4,200 in 2024, representing 42% of workplaces with more than 100 employees.
The fact is that many people still associate artificial intelligence exclusively with chatbots or its generative modality, focused on the production of content such as images and texts. However, Another model is growing in Brazil and around the world: agentive AI..
Unlike "traditional AI," which essentially responds to commands and/or analyzes data automatically, the Agent AI is capable of setting goals and executing tasks autonomously, and in a collaborative environment with other specialized agents and with humans.It's still a form. most advanced artificial intelligence focused on decision makingIn practice, we are talking about a model of integration between robots and humans that exponentially increases the operational efficiency of companies, especially in customer service channels.
Practical examples are already among us, albeit in their initial stages. In the financial market, for example, there are already agentic systems that analyze large volumes of data, detect fraud, and anticipate risks, protecting investments and clients. In retail, this type of automation can be applied to inventory control, predicting demand peaks and adjusting prices according to consumption patterns.
But why does agentic AI have the potential to become so relevant in the corporate world? First, because Its autonomy; it is highly capable of anticipating the analysis of numerous situations without human intervention in the process..
In addition, the operating system It optimizes complex workflows and is free to adjust data reading from external traffic.Based on the results I've seen so far, I can say that customer service as we know it will never be the same with this technology.
The implementation of artificial intelligence in chatbots, for example, does not replace relationships, which are fundamental for customer loyalty. In fact, what it does is personalize conversations at scale, individualizing the preferences of each user. In other words, it means that no two interactions will be the same.
I want to emphasize a crucial point: Agent AI only delivers real value when well integrated into the digital ecosystem of companies. It's necessary to build and configure its knowledge base (consolidating the internal procedures and policies of each organization) and thoroughly study the types of technology available on the market: understanding the necessary costs, as well as hiring specialists who master this technology..
The common fear of hallucinations, errors, and implementation difficulties is considerably reduced when such factors are considered beforehand when adopting AI in each business.
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