When we talk about smart tools, most people think they are exclusive to large industries. However, the use of Artificial intelligence (AI) in people's daily lives is already a reality.From the purchases we make. From e-commerce to the security of our homes, this technology is becoming increasingly popular.
Known for simulating human intelligence in machines, the AI can be applied in a multitude of sectors, for different purposes.You most likely interact with a smart tool in your daily life without even realizing it.
READ ALSO: “4 AI platforms for task execution”
READ ALSO: "7 reasons to automate your WhatsApp for business"
How is Artificial Intelligence applied in everyday life?
It's no exaggeration to say that, at least once a day, We interact with a tool based on Artificial Intelligence. In fact, we often do this without even realizing it, such is the efficiency of systems that use this technology. Here are some of the main applications of AI:
1. Email
Currently, a large portion of email services such as Gmail and Outlook use Artificial Intelligence to identify potential spam messages and prevent your inbox from becoming cluttered.A spam filter, for example, has a series of rules and algorithms that minimize the amount of spam that can reach the user. This not only prevents unwanted ads but also helps against credit card fraud or identity theft. In this example, the IIt sits behind the spam filter and uses email metadata to analyze specific words or phrases.
2. E-commerce
Surely you already She searched for a product she was interested in online and subsequently began receiving recommendations for similar items. Isn't that right? This is possible thanks to the use of Artificial Intelligence, which analyzes the user's browsing history to display personalized and intelligent "showcases." This improves the consumer shopping experience, as it gives them access to products that truly interest them without having to search for them. Another possibility is... AI in e-commerce is the intelligent search system on store websites that provides phonetic similarity, recognizing words even with typos, image or voice search, and increased speed in locating products..
3. Search Engines
THE Google It is one of the greatest examples of the use of Artificial Intelligence in the search segment.This technology allows search results to appear faster and faster, and enables the tool to recognize synonyms, related topics, similarities in letter sounds, etc. Therefore, the more people use it, the more it learns about search intent and behavior, allowing for continuous improvement for users. In recent years, Google Assistant has introduced some AI elements to improve website ranking. And recently, it uses AI to recommend a specific part of a video based on your search query. Thus, Google promptly suggests questions and answers that may be of interest to you, and provides intelligent search suggestions below the search results.
4. Virtual Assistant
Alexa and Google Assistant Do you recognize these names? It's no wonder, as these are some of the most famous virtual assistants currently available, equipped with Artificial Intelligence. They can be programs for a wide variety of activities, such as voice shopping, chatting, and conducting online research.
5. Streaming services
Do you know? streaming service you love to connect toWhether it's listening to music while exercising or watching your favorite series at the end of the day? Then he also It uses AI to personalize lists of recommended content that the user will enjoy listening to or watching.
6. Surveillance cameras
Security also benefits from smart technology. One example of this is... AI-powered surveillance cameras, positioned in various locations throughout the cities, are capable of recognizing profiles of individuals wanted by the police. Based on an in-depth analysis of the individual's physical characteristics, the system can issue an alert to the responsible authorities so they can take appropriate action.
7. Route planning applications
Traffic congestion is a problem faced by thousands of people who travel through large urban centers during peak hours. The apps of AI-powered routes can solve this situation, as they use smartphone network connectivity and satellite analysis to interpret real-time traffic data and generate suggestions for reaching the desired route in less time..
8. Facial recognition
Facial recognition works through biometric software that maps and stores the characteristics of a person's face, building a kind of virtual identity.This is only feasible due to the use of deep learning algorithms, capable of capturing images and comparing them with files stored in the system. Most manufacturers of Smartphones already use facial recognition as a security mechanism to unlock the device. Banking institutions have also adopted this technology to confirm the identity and authorize financial transactions for their users.
9. Social Networks
Social media platforms offer content targeting and personalization through the use of Artificial Intelligence. They monitor your browsing behavior and suggest friendships, topics, and more, understanding each person's trends in real time. YouTube, for example, uses data such as tags, demographic data like your age or gender, as well as the same data from people who consume other media to match the most suitable content suggestions for your profile.
10. Video games
The use of Artificial Intelligence in the context of video games has been growing steadily, driven by the demand for more transformative and realistic experiences. The implementation of AI combined with augmented reality and virtual reality has yielded very positive results. Every video game has some kind of AI element. When you're playing a game like Fortnite, for example, you essentially start out against some AI bots and then move on to playing against real players. Even when you're playing a single-player story mode game, you're playing against AI bosses.
SEE ALSO: "WhatsApp feature blocks conversations with a password"
SEE ALSO: "ANATEL creates new billing code"
