{"id":4330,"date":"2024-06-03T19:30:23","date_gmt":"2024-06-03T22:30:23","guid":{"rendered":"https:\/\/matrixgo.ai\/inteligencia-artificial-aplicada-eventos\/"},"modified":"2024-06-03T19:30:23","modified_gmt":"2024-06-03T22:30:23","slug":"inteligencia-artificial-aplicada-eventos","status":"publish","type":"post","link":"https:\/\/matrixgo.ai\/en\/inteligencia-artificial-aplicada-eventos\/","title":{"rendered":"Artificial Intelligence applied to Events"},"content":{"rendered":"<p>Let&#039;s say you&#039;re planning a party! A conference for your company, your wedding, or even an external event. Maybe you work in events \u2013 so you understand more than ever the... <strong>seriousness and professionalism involved in organizing such experiences<\/strong>. When your <strong>reputation, budget and image are at risk<\/strong>, it is essential to have <strong>strategic and assertive planning<\/strong>! Behold, the <strong>Artificial intelligence<\/strong> is also emerging as <strong>strong ally<\/strong> <strong>in event planning<\/strong>Professionals and amateurs alike have turned to this technology to mitigate errors and create engaging experiences. Believe it or not: <strong>artificial intelligence applied to events<\/strong> It&#039;s a trend! Learn about some of the main solutions and areas of activity below.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Generative Artificial Intelligence<\/strong><\/h2>\n\n\n\n<p>Combine the capacity of <strong>AI to analyze and interpret an unparalleled amount of data<\/strong> with human curiosity and <strong>the right questions when organizing an event<\/strong> \u2013 we have a unique tool for planning such experiences.<\/p>\n\n\n\n<p>It is possible to analyze past and\/or similar events and arrive at a <strong>assertive prediction about participant attendance<\/strong>; manage and discover <strong>specifics about stock<\/strong> food\/drinks; <strong>select the best date<\/strong> occurrence of the event, based on weather forecast and other indicators; <strong>build cost\/budget spreadsheets in seconds<\/strong>; request the <strong>production of invitations and arts<\/strong> of dissemination, among many other features.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Chatbots<\/strong><\/h2>\n\n\n\n<p>Imagine, while organizing a large event, having to respond and\/or interact with guests (and suppliers) one by one?!<\/p>\n\n\n\n<p>Count on the <strong>automation from Artificial Intelligence<\/strong> applied to customer service (Chatbots and Voicebots) is a great advantage for <strong>serve, keep guests engaged<\/strong>, send reminders, deadlines, promotions and after the event still obtain valuable feedback through satisfaction surveys.<\/p>\n\n\n\n<p>All this <strong>without having to go through several phone numbers or waste time<\/strong> manually answering each one.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Virtual and Augmented Reality<\/strong><\/h2>\n\n\n\n<p>This is a trump card used in various events. Increasingly, <strong>creation of customized virtual environments<\/strong> and\/or of <strong>virtual interference in reality<\/strong> are present in <strong>experiences that attract attention<\/strong>, engage and demonstrate the use of products and services in a creative way.<\/p>\n\n\n\n<p>Together (or not) with one <strong>gamification concept<\/strong>, Artificial Intelligence, creates scenarios and personalizes the user experience. <strong>Virtual glasses become popular<\/strong> and make the experience increasingly financially feasible.<\/p>\n\n\n\n<p>To the <strong>retention and satisfaction rates are very high <\/strong>compared to traditional experiences such as lectures and even videos.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Targeted Marketing<\/strong><\/h2>\n\n\n\n<p>How about targeting the right audience?! Reaching your audience assertively?! Corporate events often face the <strong>challenge of filtering potential customers and interested parties from curious people and visitors<\/strong>.<\/p>\n\n\n\n<p>A lot is spent \u201cshooting in all directions\u201d. <strong>Artificial intelligence<\/strong>, based on an ideal consumer profile and numerous other variables, <strong>can filter and categorize participants in seconds<\/strong> (inclusive <em>in situ<\/em>) so you can focus your efforts on real opportunities.<\/p>\n\n\n\n<p>Even when drawing up a guest list: <strong>AI can determine who is most likely to attend<\/strong> and really make a difference at your event.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Robotics<\/strong><\/h2>\n\n\n\n<p>We&#039;ve talked about Chatbots and Virtual Reality. But one field that deserves attention is the field of <strong>robotics and its applications in events<\/strong>!<\/p>\n\n\n\n<p>Yes, <strong>robots still attract attention<\/strong>! The fact that this technology is still quite restrictive (although it is rapidly becoming popular) makes it <strong>the presence of these \u201candroids\u201d is a curiosity that usually attracts attention<\/strong>. Whether it&#039;s a robot dancing and entertaining guests at a wedding party or even a quadruped robot walking around a trade show or conference.<\/p>\n\n\n\n<p>Even better is when <strong>the plasticity and appearance of these robots effectively combines with functionality<\/strong>: how about a robot demonstrating a service, collecting contact information from an interested party and\/or even working effectively in an area of activity.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<p>We, from <strong><a href=\"https:\/\/matrixgo.ai\/\">Matrix Go<\/a><\/strong>, we are used to <strong>develop customer service robots and automate processes for corporate events<\/strong> ours and our clients&#039;. We often develop projects geared toward events.<\/p>\n\n\n\n<p>Now in <strong>June 2024 (June 12, 13 and 14)<\/strong>, we will be present at the event <strong><a href=\"https:\/\/eventonacional.abrint.com.br\/\">ABRINT<\/a><\/strong> (Brazilian Association of Internet and Telecommunications Providers) in S\u00e3o Paulo\/SP with a <strong>own stand (28D)<\/strong>, the presence of our <strong>Experts assisted by 2 robots with customer service Chatbots<\/strong>. Visit us and\/or follow the impact of these features at events like this!<\/p>\n\n\n\n<p><strong>READ ALSO: <a href=\"https:\/\/matrixgo.ai\/ia-industria-beleza\/\">\u201cAI and the Beauty Industry\u201d<\/a><\/strong><\/p>\n\n\n\n<p><strong>READ ALSO: <a href=\"https:\/\/matrixgo.ai\/inteligencia-artificial-recursos-humanos\/\">\u201cArtificial Intelligence for Human Resources\u201d<\/a><\/strong><\/p>\n\n\n\n<p><strong>READ ALSO: <a href=\"https:\/\/matrixgo.ai\/aplicacoes-ia-entregas\/\">\u201cAI Applications in Delivery\u201d<\/a><\/strong><\/p>","protected":false},"excerpt":{"rendered":"<p>Conhe\u00e7a funcionalidades e recursos de IA que auxiliam na organiza\u00e7\u00e3o de tais experi\u00eancias!<\/p>","protected":false},"author":24,"featured_media":4331,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","_joinchat":[],"footnotes":""},"categories":[41,39,40,373,96],"tags":[70,65,66,67,500,217,72,93,54,404,501,403],"class_list":["post-4330","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-atendimento","category-inteligencia-artificial","category-provedores","category-tecnologia","category-vendas","tag-ai","tag-atendimento","tag-automacao","tag-chatbots","tag-eventos","tag-ia","tag-inteligencia-artificial","tag-marketing","tag-matrix","tag-matrix-go","tag-robotica","tag-voicebots"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - 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